Yeee-haaw! We sent quite a few products to Austin this season, but our super-funtime award goes to CITRIX and their fully-immersive GoToMeeting marketing.
There was the HackShack: Download the app, get a free lunch featuring branded grill cheese, drawable napkins, and market umbrellas. And the Hackathon with t-shirts and the coveted “Hack Plaque” for the lucky winners. The press suite lounge featured a “hangover bar” and bright orange journals.
And there were also lovely unicorns.