Ultimate Car Kit

We’ve worked with DPR Construction for about 15 years now, and not only are they one of the “Best Companies to Work For in the Bay Area” (#2 for Large companies in the 2017 survey), they are one of our favorite clients ever. Why? They set smart targets. Support for employees is real. The entire company focuses on process improvement. Makes for a great client who inspires us to do our best work.

At DPR, their people are valued and the company gives an “all-employee” holiday gift every year. In addition to full-time management, admins, and other professionals, all jobsite trade employees are included in the gift. DPR locations are spread out all over the USA, and also (as of last year) in Singapore, South Korea, and India.

Coming up with a great holiday gift for that audience is challenging, but we did have the advantage of a client who could commit early with sufficient quantity for full custom. In other words, time and budget.

We presented three concepts, and everyone agreed the “Ultimate Car Kit” was the winner. Included:

Two-section collapsible trunk organizer
Foldable outdoor blanket
Set of three reusable grocery totes, in a storage bag
Auto safety tool
Multi-point connector, inclusive of USB-C
Cigarette lighter USB port
And, everything is presented in a reusable nylon cinch bag.

Sounds great, right? Something in there for everyone!

We had our first concept meeting in March, and the final project delivered at the fulfillment center mid-November. Distribution to 27 domestic locations started right away, and every office had gifts in time for their holiday party. The feedback was fantastic, and we’re all excited to start work on the 2018 gift.

Take a look at some of the concept art and final product pix!

The full kit.

The full kit.

Trunk organizer.

Trunk organizer.

Tech specs for blanket.

Tech specs for blanket.

4_blanket

5_PVCzipperpull

Tech specs for reusable shopper totes.

Tech specs for reusable shopper totes.

Reusable shopper totes.

Reusable shopper totes.

Clockwise from upper left: Trunk organizer lining, auto safety tool, kitted product in cinch bag, multi-point connector.

Clockwise from upper left: Trunk organizer lining, auto safety tool, kitted product in cinch bag, multi-point connector.

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NEON1

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the tool

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NBCsummer2014items

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2526_Values Block-Womens

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